Asset Plus Financial Limited

Reference number: 401699

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Scammers have impersonated this firm. The FCA has published 1 warning naming the fake phone numbers, emails and websites they used. See the warnings →

Appointed representative

This firm does not hold FCA authorisation of its own. It acts under a principal firm, which is legally responsible for its regulated business.

Responsible principal firm

The Right Mortgage Limited Reference number: 649443 Authorised View firm →
What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Asset Plus Financial Limited (FRN 401699) is an AR of The Right Mortgage Limited (FRN 649443). When you use Asset Plus Financial's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Asset Plus Financial, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Identity

Check their details

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Verified phone number

    0845 402 5209

  • Verified address

    98-100 High Street, Burnham, Slough, Buckinghamshire, SL1 7JT, United Kingdom

Also trades as 4 other names
  • A+ Mortgage Solutions
  • Asset Plus
  • Asset Plus Mortgage Solutions
  • First Call Financial Solutions

Company details

From the company's Companies House record.

Company number
05859399
Company status
Active
Company type
Private limited company
Incorporated
27 June 2006 (20 years old)
Registered office
Oathall House C/O Umpleby Accountancy, 70 Oathall Road, Haywards Heath, West Sussex, RH16 3EN, United Kingdom
Nature of business
  • Other business support service activities not elsewhere classified (SIC 82990)

Current directors and secretaries

Name Role Born Appointed
Stephen Alfred Colbourn Director Feb 1967 27 Jun 2006
Jennifer Anne Colbourn Director Jun 1971 26 Sep 2025

Check on the FCA register → Report a scam →

Warning

Scammers have impersonated this firm

Fraudsters have used this firm's name or details with their own contact information to appear genuine. Check whatever you were given below, and against the firm's real details above.

Fake phone numbers (3)
  • +4472927514130
  • 07799 913112
  • 07828 210292
Fake email addresses (4)
  • compliance@assetplusfinancial.limited
  • daniel.wern@assetplusflimited.com
  • danielwern@assetplusfinancial.limited
  • support@assetplusfinancial.limited
Fake websites (3)
  • assetplusfinancial.limited
  • assetplusflimited.com
  • assetpluss.site
The FCA warning these came from

Scammers change these details often. Always check the live FCA warning.

Activities and protection

What they can do, and how you are protected

  • Protection through the principal firm
    Protection works through The Right Mortgage Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Complaints: You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Track record

FCA actions and complaints

No FCA disciplinary action, and no complaints recorded with the Ombudsman.

The clone warnings above are scammers using this firm's name, not something the firm has done.

Previously registered as

The FCA register holds 5 earlier registered names for this firm. A registered name changes when a firm rebrands, and a partnership's changes whenever its partners do.

  • Asset Plus
  • Asset Plus Financial Ltd
  • Asset Plus (Suspended)
  • First Call Financial Solutions Ltd
  • First Call Mortgage Solutions

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Common questions

Frequently asked questions

Is Asset Plus Financial Limited FCA authorised?
Asset Plus Financial Limited (FRN 401699) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Asset Plus Financial?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Asset Plus Financial Limited (FRN 401699) is an AR of The Right Mortgage Limited (FRN 649443). When you use Asset Plus Financial's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Asset Plus Financial, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Is my money safe with Asset Plus Financial?
Protection works through The Right Mortgage Limited, the principal firm responsible for Asset Plus Financial's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Is Asset Plus Financial a scam or clone?
Asset Plus Financial is a genuine FCA-listed firm. However, scammers sometimes clone authorised firms. Always check that the contact details you were given match those on the FCA register before sending money or sharing information.
What is Asset Plus Financial's Firm Reference Number (FRN)?
Asset Plus Financial's FRN is 401699. You can verify it on the FCA register.