Blu Niche Risk Services Limited

Reference number: 970975

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Appointed representative

This firm does not hold FCA authorisation of its own. It acts under a principal firm, which is legally responsible for its regulated business.

Responsible principal firm

D A Strategy Ltd Reference number: 927590 Authorised View firm →
What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Blu Niche Risk Services Limited (FRN 970975) is an AR of D A Strategy Ltd (FRN 927590). When you use Blu Niche Risk Services's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Blu Niche Risk Services, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Identity

Check their details

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

Also trades as
  • Blu Niche

Company details

From the company's Companies House record.

Company number
13809098
Company status
Active
Company type
Private limited company
Incorporated
20 December 2021 (4 years old)
Registered office
8 Lloyd's Avenue, 1st Floor, London, EC3N 3EL, England
Nature of business
  • Activities of insurance agents and brokers (SIC 66220)

Current directors and secretaries

Name Role Born Appointed
Andrew Mark Colbran Director Oct 1962 10 Feb 2022
Neil Stephen Evans Director Apr 1968 23 May 2022
Charles Robert Mcqueen Grant Rowley Director Jul 1965 13 Jul 2023
Kathryn Walker Director Sep 1973 2 Mar 2026

Check on the FCA register → Report a scam →

Activities and protection

What they can do, and how you are protected

  • Protection through the principal firm
    Protection works through D A Strategy Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Complaints: You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Track record

FCA actions and complaints

No FCA disciplinary action, and no complaints recorded with the Ombudsman.

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Common questions

Frequently asked questions

Is Blu Niche Risk Services Limited FCA authorised?
Blu Niche Risk Services Limited (FRN 970975) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Blu Niche Risk Services?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Blu Niche Risk Services Limited (FRN 970975) is an AR of D A Strategy Ltd (FRN 927590). When you use Blu Niche Risk Services's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Blu Niche Risk Services, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Is my money safe with Blu Niche Risk Services?
Protection works through D A Strategy Ltd, the principal firm responsible for Blu Niche Risk Services's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Is Blu Niche Risk Services a scam or clone?
Blu Niche Risk Services is a genuine FCA-listed firm. However, scammers sometimes clone authorised firms. Always check that the contact details you were given match those on the FCA register before sending money or sharing information.
What is Blu Niche Risk Services's Firm Reference Number (FRN)?
Blu Niche Risk Services's FRN is 970975. You can verify it on the FCA register.