Capital Assure Ltd

Reference number: 913865

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Appointed representative

This firm does not hold FCA authorisation of its own. It acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Capital Assure Ltd (FRN 913865) is an AR of Kingsmead Financial Planning Ltd (FRN 630040). When you use Capital Assure's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Capital Assure, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Identity

Check their details

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Verified phone number

    01322 772932

  • Verified address

    29 Beaufort Road, Rochester, Kent, ME2 3SW, United Kingdom

Company details

From the company's Companies House record.

Company number
13707230
Company status
Active
Company type
Private limited company
Incorporated
27 October 2021 (4 years old)
Registered office
29 Beaufort Road, Rochester, Kent, ME2 3SW, England
Nature of business
  • Financial intermediation not elsewhere classified (SIC 64999)

Current directors and secretaries

Name Role Born Appointed
Lawrence Roger Jennings Director Oct 1977 27 Oct 2021

Activities and protection

What they can do, and how you are protected

  • Protection through the principal firm
    Protection works through Kingsmead Financial Planning Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Complaints: You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Track record

FCA actions and complaints

No FCA disciplinary action, and no complaints recorded with the Ombudsman.

Previously registered as

The FCA register holds 2 earlier registered names for this firm. A registered name changes when a firm rebrands, and a partnership's changes whenever its partners do.

  • Capital Assure Limited
  • Lawrence Jennings

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Common questions

Frequently asked questions

Is Capital Assure Ltd FCA authorised?
Capital Assure Ltd (FRN 913865) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Capital Assure?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Capital Assure Ltd (FRN 913865) is an AR of Kingsmead Financial Planning Ltd (FRN 630040). When you use Capital Assure's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Capital Assure, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Is my money safe with Capital Assure?
Protection works through Kingsmead Financial Planning Ltd, the principal firm responsible for Capital Assure's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Is Capital Assure a scam or clone?
Capital Assure is a genuine FCA-listed firm. However, scammers sometimes clone authorised firms. Always check that the contact details you were given match those on the FCA register before sending money or sharing information.
What is Capital Assure's Firm Reference Number (FRN)?
Capital Assure's FRN is 913865. You can verify it on the FCA register.