Paradise Pets Limited

Reference number: 958690

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

Responsible principal firm

Brooks Braithwaite (Sussex) Limited Reference number: 304839 Authorised View firm →
What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • Paradise Pets Limited (FRN 958690) introduces customers to Brooks Braithwaite (Sussex) Limited (FRN 304839). Any regulated advice or arranging is done by the principal, not Paradise Pets.
  • Example: if Paradise Pets refers you to a financial adviser, the advice should come from the principal firm, not from Paradise Pets itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Identity

Check their details

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

Company details

From the company's Companies House record.

Company number
03910898
Company status
Active
Company type
Private limited company
Incorporated
21 January 2000 (26 years old)
Registered office
48 The Causeway, Chippenham, Wiltshire, SN15 3DD
Nature of business
  • Retail sale of flowers, plants, seeds, fertilizers, pet animals and pet food in specialised stores (SIC 47760)

Current directors and secretaries

Name Role Born Appointed
Neil James Eatwell Director Feb 1969 24 Jan 2000

Check on the FCA register → Report a scam →

Activities and protection

What they can do, and how you are protected

  • Protection through the principal firm
    Protection works through Brooks Braithwaite (Sussex) Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Complaints: You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Track record

FCA actions and complaints

No FCA disciplinary action, and no complaints recorded with the Ombudsman.

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Common questions

Frequently asked questions

Is Paradise Pets Limited FCA authorised?
Paradise Pets Limited (FRN 958690) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for Paradise Pets?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Paradise Pets Limited (FRN 958690) introduces customers to Brooks Braithwaite (Sussex) Limited (FRN 304839). Any regulated advice or arranging is done by the principal, not Paradise Pets. Example: if Paradise Pets refers you to a financial adviser, the advice should come from the principal firm, not from Paradise Pets itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Is my money safe with Paradise Pets?
Protection works through Brooks Braithwaite (Sussex) Limited, the principal firm responsible for Paradise Pets's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Is Paradise Pets a scam or clone?
Paradise Pets is a genuine FCA-listed firm. However, scammers sometimes clone authorised firms. Always check that the contact details you were given match those on the FCA register before sending money or sharing information.
What is Paradise Pets's Firm Reference Number (FRN)?
Paradise Pets's FRN is 958690. You can verify it on the FCA register.