The Will Guys Ltd

Reference number: 956730

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

The FCA register does not name a principal for this firm.

What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • The Will Guys Ltd (FRN 956730) is listed as an introducer appointed representative, but the register does not show its principal firm here. Check the FCA register before sharing your details.
  • Example: if The Will Guys refers you to a financial adviser, the advice should come from the principal firm, not from The Will Guys itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Identity

Check their details

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Verified phone number

    0333 012 4308

  • Verified address

    The Town Hall Business & Conference Centre, High Street East, Wallsend, Tyne and Wear, NE28 7AT, United Kingdom

Company details

From the company's Companies House record.

Company number
11359201
Company status
Active
Company type
Private limited company
Incorporated
14 May 2018 (8 years old)
Registered office
28 Benton Road, Newcastle Upon Tyne, NE7 7DU, United Kingdom
Nature of business
  • Financial intermediation not elsewhere classified (SIC 64999)

Current directors and secretaries

Name Role Born Appointed
Darren Williams Director Dec 1979 14 May 2018
Lisa May Williams Director Jul 1979 30 Apr 2020
Nicole Dean Director Oct 1986 10 Oct 2022

Check on the FCA register → Report a scam →

Activities and protection

What they can do, and how you are protected

  • Protection through the principal firm
    Protection works through the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Complaints: You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Track record

FCA actions and complaints

No FCA disciplinary action, and no complaints recorded with the Ombudsman.

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Common questions

Frequently asked questions

Is The Will Guys Ltd FCA authorised?
The Will Guys Ltd (FRN 956730) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for The Will Guys?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. The Will Guys Ltd (FRN 956730) is listed as an introducer appointed representative, but the register does not show its principal firm here. Check the FCA register before sharing your details. Example: if The Will Guys refers you to a financial adviser, the advice should come from the principal firm, not from The Will Guys itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Is my money safe with The Will Guys?
Protection works through the principal firm responsible for The Will Guys's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Is The Will Guys a scam or clone?
The Will Guys is a genuine FCA-listed firm. However, scammers sometimes clone authorised firms. Always check that the contact details you were given match those on the FCA register before sending money or sharing information.
What is The Will Guys's Firm Reference Number (FRN)?
The Will Guys's FRN is 956730. You can verify it on the FCA register.