TrueStart Limited

Reference number: 617118

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Appointed representative

This firm does not hold FCA authorisation of its own. It acts under a principal firm, which is legally responsible for its regulated business.

Responsible principal firm

TRUE CAPITAL LTD Reference number: 725992 Authorised View firm →
What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • TrueStart Limited (FRN 617118) is an AR of TRUE CAPITAL LTD (FRN 725992). When you use TrueStart's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from TrueStart, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Identity

Check their details

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

Company details

From the company's Companies House record.

Company number
08610030
Company status
Active
Company type
Private limited company
Incorporated
15 July 2013 (13 years old)
Registered office
True House, 29 Buckingham Gate, London, SW1E 6NF, United Kingdom
Nature of business
  • Management consultancy activities other than financial management (SIC 70229)

Current directors and secretaries

Name Role Born Appointed
Paul Andrew Cocker Director May 1979 15 Jul 2013
Richard David Mergler Director Oct 1964 13 Dec 2013
Matthew Arthur Truman Director May 1979 13 Dec 2013
William James Pearson Director Feb 1976 2 Aug 2017

Check on the FCA register → Report a scam →

Activities and protection

What they can do, and how you are protected

  • Protection through the principal firm
    Protection works through TRUE CAPITAL LTD, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Complaints: You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Track record

FCA actions and complaints

No FCA disciplinary action, and no complaints recorded with the Ombudsman.

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Common questions

Frequently asked questions

Is TrueStart Limited FCA authorised?
TrueStart Limited (FRN 617118) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for TrueStart?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. TrueStart Limited (FRN 617118) is an AR of TRUE CAPITAL LTD (FRN 725992). When you use TrueStart's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from TrueStart, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Is my money safe with TrueStart?
Protection works through TRUE CAPITAL LTD, the principal firm responsible for TrueStart's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Is TrueStart a scam or clone?
TrueStart is a genuine FCA-listed firm. However, scammers sometimes clone authorised firms. Always check that the contact details you were given match those on the FCA register before sending money or sharing information.
What is TrueStart's Firm Reference Number (FRN)?
TrueStart's FRN is 617118. You can verify it on the FCA register.