Smart Choice Equity Release ltd

Reference number: 1053718

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Appointed representative

This firm does not hold FCA authorisation of its own. It acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Smart Choice Equity Release ltd (FRN 1053718) is an AR of ONE STOP 4 EQUITY RELEASE LIMITED (FRN 952887). When you use Smart Choice Equity Release's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Smart Choice Equity Release, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Identity

Check their details

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Verified phone number

    07834 253053

  • Verified address

    Arena Business Centre, 8 Barnes Wallis Road, Fareham, Hampshire, PO15 5TU, United Kingdom

Company details

From the company's Companies House record.

Company number
16927479
Company status
Active
Company type
Private limited company
Incorporated
22 December 2025 (less than a year old)
Registered office
Arena Offices Lancaster Court, 8 Barnes Wallis Road, Fareham, PO15 5TU, England
Nature of business
  • Activities of mortgage finance companies (SIC 64922)

Current directors and secretaries

Name Role Born Appointed
Sonya Shaw Director Sep 1979 22 Dec 2025
Kevin Mark Woods Director Jan 1961 22 Dec 2025

Activities and protection

What they can do, and how you are protected

  • Protection through the principal firm
    Protection works through ONE STOP 4 EQUITY RELEASE LIMITED, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Complaints: You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Track record

FCA actions and complaints

No FCA disciplinary action, and no complaints recorded with the Ombudsman.

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Common questions

Frequently asked questions

Is Smart Choice Equity Release ltd FCA authorised?
Smart Choice Equity Release ltd (FRN 1053718) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Smart Choice Equity Release?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Smart Choice Equity Release ltd (FRN 1053718) is an AR of ONE STOP 4 EQUITY RELEASE LIMITED (FRN 952887). When you use Smart Choice Equity Release's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Smart Choice Equity Release, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Is my money safe with Smart Choice Equity Release?
Protection works through ONE STOP 4 EQUITY RELEASE LIMITED, the principal firm responsible for Smart Choice Equity Release's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Is Smart Choice Equity Release a scam or clone?
Smart Choice Equity Release is a genuine FCA-listed firm. However, scammers sometimes clone authorised firms. Always check that the contact details you were given match those on the FCA register before sending money or sharing information.
What is Smart Choice Equity Release's Firm Reference Number (FRN)?
Smart Choice Equity Release's FRN is 1053718. You can verify it on the FCA register.